How we revamped Harper Collins India’s website into a reader’s paradise
HarperCollins is the world's second-largest consumer book publisher [English-language publishing companies]. Headquartered in New York, they have publishing operations in 17 countries with two hundred years of history and more than 120 branded imprints worldwide. HarperCollins publishes approximately 10,000 new books every year in 16 languages, and has a print and digital catalogue of more than 200,000 titles. Writing across dozens of genres, their authors include winners of the Nobel Prize, the Pulitzer Prize, the National Book Award, the Newbery and Caldecott Medals, and the Man Booker Prize.
Revamp the site's architecture & navigation
Enhance the overall look & feel
Simplify discovery of new titles
Boost search engine rankings
Finding your next read
was never this easier.
After conducting rigorous brainstorming and extensive analysis of the site, we identified elements that required immediate attention, including page load speed & suggested a complete revamp from both design and development perspective. To enhance the overall aesthetics, we worked with their existing colour palette and incorporated white space and imagery. While keeping the existing information architecture, we created clear paths and concise copy to help book readers find what they were looking for.
We created an interactive feature called the Book Finder which provides users with an efficient, user-friendly browsing experience, allowing them to find and purchase books easily. It proved to be a lifesaver for book lovers.
For all the efforts made, the HarperCollins website won
the ET brand equity digiplus award for the
best use of website in 2020
India DG+ awards'23
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